Although it must be difficult thinking of a unique selling-point for a gadget case (unless you’re Otterbox, in which case you just invite reviewers to pretty much batter your product), it’s conversely the very simple concepts that can make or break a product.  Maximising the use of every aspect is one such way, and it’s that which PRIE have done with their new TouchStand case for the iPod Touch.  What’s clever is that while the big clip on the rear of the case is ideal for hooking it onto your waistband or bag, it also has a clever flip-up bar that instantly turns the whole thing into a desk stand.

Aside from that, the case is made of leather, has a flip-round screen cover and cut-outs for the headphone socket and Home button.  Hidden magnets keep the cover closed while the clip can rotate into seven positions.  PRIE also include a screen protector and rear panel protector.

The PRIE TouchStand is available now for $29.95